CADAC Appoints New Director of Sales & Marketing

Cadac_Richard-Fez-FerridayCADAC has appointed Richard “Fez” Feriday as director of sales and marketing, with global responsibility for sales and marketing of the CADAC portfolio of audio mixing consoles and high definition networking products. The move sees Ferriday take on direct responsibility for the company’s global distributor network and its North America sales and service subsidiary, newly located in Minneapolis, MN under the management of Technical Support Manager Mitch Mortenson.

The new North American sales and service HQ provides warehousing and greater space for expansion of the product demo facilities. The move is in anticipation of a launch of the CDC six in the U.S. and Canada, to that in Europe and Asia.

All being shown are the MegaCOMMS audio network components, the CDC MC Router, and CDC MC MADI and CDC MC Dante network bridges. MegaCOMMS is CADAC’s proprietary high definition audio network designed especially for live performance applications. With an industry leading sub 400μs system latency (from on-stage inputs to outputs – including all console processing and all AD/DA conversions), MegaCOMMS’ micro second latency performance compares with the millisecond specifications of competing digital consoles and audio networks. The unique latency is married with absolute phase coherence, the result of complete sample synchronization before summing, to provide exemplary audio performance in a digital audio network, capable of transmitting up to 3072 channels of bi-directional 24-bit/96kHz audio, control data and clock, on up to 150 metres of RG6 cable.

Richard “Fez” Ferriday will also be participating in two sessions during the AES 139th International Convention as part of the Live Sound Expo; “Theatrical Console Automation” on Friday, Oct. 30th and “Modern Digital Mixing Console Fundamentals: A Practical and Ergonomic Approach” on Saturday, Oct. 31st.

For more information, contact CADAC US: 651-210-7367,

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Michael Raine is the Editor-in-Chief at Canadian Musician, Canadian Music Trade, Professional Sound, and Professional Lighting & Production magazines. He also hosts the Canadian Musician Podcast.
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